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Corporate Social Responsibility “Who Cares?”

At Cmotions we think it is important, in addition to commercial activities, to also be socially engaged. In order to make a positive contribution towards a better society now and in the future, we have launched the ”Who Cares?” programme. Through this programme, Cmotions is seeking to increase its impact on society in a positive way.

We work on the basis that it is intrinsically within people to do good. That’s why we do not see “Who Cares?” as a way to point the finger at things that are done wrong, but as a way to encourage people to do good. Participation is therefore never compulsory – but everyone is invited to participate in activities.

There are lots of fun, good and responsible activities at Cmotions. “Who cares?” can serve as a springboard for you to act on your own CSR ideas! To make it all a bit more streamlined, we have designated 4 focus areas, but we are also happy to think outside this framework.

In the period ahead, “Who Cares?” is going to focus on one of the essential elements of sustainability: the future. Activities will preferably be directly related to “education for the next generation”.

The four themes

Planet icon

Planet: our impact on planet Earth

Earth is currently the only place that we know of that can sustain life. If we treat the planet sparingly, we can ensure that future generations of humans and animals will also have somewhere to live. This is possible with healthier air, more sustainable use of materials and animal welfare.

“We do not have the Earth as a precious inheritance in our custody. We have it on loan from our children.” (Prince Claus)

Society icon

Society: doing our bit socially

Helping each other provides satisfaction. We help others by promoting fairer opportunities on the employment market, but also with better living conditions such as housing and healthcare. This is the example we want to give others, both now and in the future.

“We are here on Earth to help one another.” (Marcus Aurelius)

Humans icon

Humans: employee fitness and energy

Fit and energetic employees are pivotal to any organisation – no more so than a knowledge organisation. Employees who are fit and energetic enjoy both work and leisure. They are also healthy and able to develop in the direction they choose, either through education or pursuing their own initiatives.

“A company does well when the people who work there do well.” (Kees Groenewoud)

Business icon

Business: doing business with meaning

Cmotions is an organisation driven by knowledge in the field of data and analytics and wants to remain at the forefront of its field. Our knowledge can be enormously useful for organisations that are sustainable in character. Combined with the development of data-driven sustainable industry-specific and general propositions, this makes a positive impact on the other three pillars.

“The essence of knowledge is, having it, to apply it.” (Confucius)


Related events & publications

Guest course ‘The world of data & analytics’ during The Week of Entrepreneurship at ROC Midden Nederland

26 March 2019

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NLDOET: Cmotions gets to work @ City Farm de Gagelsteede in Utrecht

20 March 2019

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Successful first match from the Match Exchange! “Who cares” helps the Eemstadboerderij City Farm

19 November 2018

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Cmotions boosts its ‘Who cares?’ programme and becomes a social stakeholder in Matchpoint Amersfoort

12 July 2018

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How do you teach a computer to type without a keyboard? Artificial intelligence at the SSGN

3 July 2018

It’s a May morning at Nijmegen City Comprehensive School. There are 50 students, 7 laptops with... read more

Cmotions for UNICEF: running for children in Syria

15 March 2018

On Sunday 11 March 2018, eight of our colleagues took part in the 44th edition of... read more

Corporate Social Responsibility: “Who Cares”

18 January 2018

One of the main motivations for me to get involved with “Who Cares?” was the desire... read more

Mapathon Malawi @ Cmotions

21 November 2017

Both for our clients and in our day-to-day lives, it is entirely normal for us to... read more

Ideas or suggestions?

Do you have an idea or suggestion? We would love to hear it! We are always looking for new initiatives. Simply pass on your idea or suggestion using the form below or contact us directly by phone or e-mail. You can find our contact details at the bottom of this page.


Do you want to know more about this subject? Please contact Hanneke Bosman using the details below

Hanneke Bosman, Consultant

+31 6 31 94 18 72

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